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dawn.kennedy@cuda.ie

Oct 18 2022

Credit unions simply the best as they top annual rankings for eighth year in a row

By News

Following the announcement today by the CX Company of their annual Customer Experience survey, carried out on their behalf by Amárach Research, Kevin Johnson, CEO of the Credit Union Development Association (CUDA) stated …”It is a remarkable achievement for credit unions to maintain their position in the number one spot for an amazing eighth year. Credit unions have topped the poll every year since the CX Company survey started back in 2015.

Membership has grown consistently over that period and the credit union brand remains the most trusted in Ireland as they continue to deliver the best consumer experience in the country.  Credit Unions have significantly modernised in the past decade – their governance, product offerings, and service delivery methods have advanced considerably.  Members can still access the traditional set of personal loans and savings, and now they have mortgages, current accounts, ‘one stop shop’ retrofit loans, revolving credit, community loans, agri loans and loans for small businesses.  These are accessible face to face, over the phone or via online facilities.

Credit Unions excel in Customer experience and the CX framework is a useful way of measuring what is embedded in their DNA. So it’s not just the member-engaging staff, it’s the teams that support these staff and the great culture that’s driven from the volunteer Boards of Directors.”

Sep 25 2022

Credit Union (Amendment) Bill a priority in Government Legislation Programme

By News

The Government Legislation Programme was published on 14th September and sets out the agenda of new legislation for this Autumn Session 2022. CUDA is delighted to note that the priority legislation for drafting and publication during this session includes the Credit Union (Amendment) Bill. This will give effect to the proposals that have emerged from the Review of Policy Framework of Credit Unions. It is ten years since credit union legislation was amended.

At a time when there is a significant housing challenge, a climate change crisis, a looming pension crisis and large-scale bank branch closures Government cannot solve these alone. CUDA believes that there is a real fit between key elements of Government priorities and the future role of Credit Unions.

Credit unions have the funds and the market reach – our unique ownership model means benefits flow back to Members and Communities. The new proposals will facilitate real collaboration occur between credit unions. Each credit union is a separate legal entity with its own board and management team, and up to now they are not permitted share business. These changes will permit credit unions to collaborate to introduce loans to each other and collectively share loans. They will be able to establish a credit union for credit unions and have greater opportunity to invest in credit union owned service organisations. These changes will help Credit unions make a greater financial, social and environmental contribution as their legislation framework is modernised.

Allowing credit unions to do more business through these changes, this could effectively see their lending double increasing from €5.5bn to over €10bn.

We will also welcome guidance from the Minister of State at the Department of Finance on how credit unions can qualify to become distributors of State Savings products as this would be an opportunity to broaden the savings options that credit unions can offer.

We look forward to continuing contributing to the good work that is ongoing and would ask all members of the Oireachtas to support and enact these overdue changes. To bring all this good work into existence we need the Central Bank to ensure that they implement regulations that will enable the changes to the credit union law that then enables them to get on with delivering real competition and choice for people throughout Ireland.

Sep 06 2022

Just 6% believe banks will retain cash services “indefinitely”

By News

Majority believe that buck stops with Government and Central Bank for cash-banking in local communities

 Despite the public and political backlash to the recent attempts at branch closures and the withdraw of cash services by AIB, the vast majority of people believe that it’s only a matter of time before local banking services, including cash, are significantly curtailed.

A new survey, commissioned by Credit Union Development Association (CUDA) and undertaken by iReach, reveals that as many as 60% anticipate that cash services in banks will be removed in time, with just 6% believing banks will retain these services indefinitely.

The survey of 1,000 people nationwide also found that over half (56%) believe that the responsibility to retain cash services should be centrally positioned in the hands of the Government and/or the Central Bank.

Kevin Johnson, CEO of CUDA spoke of the findings,

“It seems that many people feel we are on borrowed time in terms of the rollout of digital banking and the withdrawal of face-to-face banking services, with 60% of respondents feeling that AIB’s decision to retain cash services is only temporary.

Just 6% of respondents believe that cash services as they currently exist will survive indefinitely, with a further 15% feeling that while they believe cash services will be retained, we will have to pay a lot more for them.

It is very much a sign of the times we are in, and the shift to digital banking, that one of the fundamental purposes of the banking system as we know it – namely the circulation of cash – is under threat of becoming redundant. There are many sides to the argument – some people will argue that digital is the way forward and a cashless society is the next logical step. Others will maintain that a solely digital-based banking system would only serve a certain sector of society, would skip a large swathe of people who don’t have the requisite skillset to adopt it, and leave the economy over- exposed to a major cyber-attack.”

Recent statistics from Eurostat1 found that there are 275,000 people in Ireland over the age of 65 who are not using the internet.

Mr Johnson commented,

“That’s a hugely significant demographic and sector of our society. Most of these people require access to banking services and expressly, to cash banking services and a walk-in branch. The prospect of national banking service providers orientating their business development in such a way as to potentially disempower over a quarter of a million people requires serious consideration at Government level, and requires policy making that mitigates such negative societal impacts and detriment – particularly for older consumers.”

The CUDA survey also questioned respondents as to who they feel responsibility to ensure that local communities retain access to cash-banking should fall to, with a third believing that it should remain the responsibilities of the banks to retain services.

 

 

 

Mr Johnson continued,

“Here we see that the majority (56%) believe that the buck stops with the Government and the Central Bank to ensure that people have access to cash banking services in their local communities. A further 30% believe that it’s up to the banks to ensure that local communities have such services.

These numbers are even more extreme amongst KBC and Ulster bank customers, with just 17% believing that it’s up to the banks and 72% saying that it’s up to Government and the Central bank to sort this issue.”

Mr Johnson concluded,

“The retention of cash services in local communities is critical and is a national issue that needs forward-looking centralised planning. In this regard, Credit unions would be happy to support the Government in developing a solid solution to ensure that consumers current and future needs are met.”

 

 

1 Eurostat: Individuals’ level of digital skills (until 2019) https://ec.europa.eu/eurostat/databrowser/view/ISOC_SK_DSKL_I/default/table?lang=en

 

ENDS

Note to the Editor

CUDA

CUDA, the Credit Union Development Association, was legally incorporated in 2003. In its early days, it acted as the representative voice for owner member Credit Unions, with legislators and regulators. The organisation has since evolved and in addition to providing a ‘voice’, has become increasingly engaged in providing support facilities in the areas of regulatory compliance, risk management, shared services and competency development.

CUDA is a Credit Union owned network that enables member Credit Unions to engage in beneficial activities which would not have proved possible to do as single stand-alone entities.

It manages the diverse interests of members to the mutual benefit of the network. In acting as a catalyst for the growth and development of Credit Unions, CUDA now makes many of its support services available to all Credit Unions.

 

 

Appendix

  1. AIB recently announced plans to remove cash services from 70 of its branches throughout the country. It has since reversed this decision following backlash from the public and Government.

Do you believe this reversal is:

  • Permanent – they will retain cash services indefinitely 6%
  • Permanent – they will retain cash services indefinitely but will increase their charges for cash transactions 15%
  • Temporary – they will remove cash services in time 60%
  • I don’t know 19%

 

  1. In your opinion, whose responsibility is it to ensure that local communities have access to cash-banking?
  • The banks– they should look after their customers 30%
  • The Government – to ensure that banks or an alternative provides this service 28%
  • The Central Bank – to ensure that banks or an alternative provides this service 28%
  • Nobody – we just have to move with the times 13%

 

 

 

Aug 08 2022

Credit Unions – The Member-Owned Alternative

By News

As I look out the window, I see a spider working diligently weaving a web – busily performing its modus operandi for subsistence. I can’t help drawing the analogy to the headlines dominating the business pages of the media in recent weeks, which highlight how domestic banks will see significant increases in their profits as Central Banks increase interest rates. The source of these profits will be the unwitting consumer, a bit like the unsuspecting prey of the spider. And banks, like the spider, do what’s inherent in their DNA and in the case of banks it’s to maximise profit.

Ireland faces multiple complex and overlapping pressures including economic shock, climate change, housing, wealth inequality and the growing pension challenge. We can add facing into a winter of increased inflation where the cost of living, energy in particular, is soaring. This is a consequence of sanctions having to be imposed following atrocities committed by the Russian army and their inhuman siege of parts of Ukraine.

There is no doubt that people here in Ireland have changing financial requirements arising from trying to cope with the impact of these events. As two banks exit our national market, some consumers are even required to find a new provider. Reducing the level of competition is likely to lead to even less ‘positive’ product and service innovation as witnessed with the intent of a remaining bank to withdraw cash services, and the reversal of that decision is now likely to see increased charges to keep the promise of maintain branches and related services.

One provider that can help people is the credit union. Credit unions are member-owned, not- for-profit financial intermediaries. Their members have the dual role of owners of the credit union and consumers of the products and services it provides. Membership has grown consistently and the credit union brand remains the most trusted in Ireland as they continue to deliver the best consumer experience in Ireland.

Credit Unions have significantly modernised in the past decade – their structure, legal and regulatory status, product offerings, and service delivery methods have advanced considerably. Members can still access the traditional set of personal loans and savings, and now they have current accounts, ‘one stop shop’ retrofit loans, mortgages, revolving credit, debit cards, community loans, agri loans and loans for small businesses. These are accessible face to face, over the phone or via online facilities.

Staff in credit unions are highly trained as well as being renowned for their helpful approach to all members. They live the guiding principle of “Not for profit, not for charity, but for service” which has remained constant since the founding of credit unions.

What does that mean for people, small businesses and communities in Ireland?

  1. First and foremost is ownership. A credit union is owned by its members. In addition to being a non-profit, credit union operations are set up to benefit you as a member.
  2. Second is the focus on the financial well-being of their Credit Unions are not built to sell you products. They are built to help you succeed financially.
  3. Thirdly, is the availability of credit union Credit Unions were built to help you in good times and difficult times. Whether you have the opportunity to improve your lifestyle or unfortunately face an unexpected downturn in circumstances, such as impact of rapid inflation, you can visit, call or deal on-line with your credit union to discuss ways to find the right solution for you.

At CUDA we do believe credit unions present an underexploited opportunity and could play an even more supportive and leading role in addressing many of the challenges faced by Irish people. There is a genuine desire to support local communities by providing access to products, services, guidance, and advice. In turn there needs to be legislation and regulation that is supportive of such development.

As part of the Programme for Government, the Minister of State at the Department of Finance, Sean Fleming TD, and his department have worked with the sector to identify enhancements to the Credit Union Act 1997 [as amended] that will contribute to enabling credit unions tap into this opportunity. It’s a great start, as the promised new legislation will help credit unions further develop by allowing them to work more closely together, in a manner that they can’t legally do today. Under the new proposed legislation, credit unions will be able to introduce business to each other and co-lend to allow them pool expertise and capital. This in turn will enable them to support an even greater number of members through good times and tough times.

The Central Bank, through the Registrar of Credit Unions, is equally crucial for this needed reform, by ensuring that the regulations required to enable the legislative changes are put in place immediately. Last month the Basel Committee on Banking Supervision published their ‘High-level considerations on proportionality’. It is this type of action we need for credit unions in Ireland to guarantee a level playing field exists, in particular that appropriate and proportionate levels are set for liquidity, for capital requirements, and greater flexibility permitted to lend in the various categories – including fostering the ability to lend more to local businesses, farmers, local clubs and community projects.

Such enhancements will increase credit unions confidence and encourage even greater collaboration as they strive to act nationally and deliver locally.

If Ireland is serious about having a competitive banking landscape, one that is underpinned by Government policy that ensures financial services are for everyone in our society and operated in a manner that fosters public and social interests, then it is essential that these changes urgently are implemented.

Critically, credit unions have a much broader remit than banks – credit unions deliver key banking and financial services to people for a social as well an economic purpose. Unlike the spider and the bank who seek to maximise their returns, credit unions exist to optimise benefits for their members.

Contact your local credit union to experience how your needs and expectations can be met.

 

Kevin Johnson

CEO, CUDA

Mar 10 2022

Credit Union bodies welcome engagement with Minister Fleming on proposals contained in Department of Finance Review of Credit Union Policy Framework

By News

The four credit union representative bodies – CUDA, CUMA, ILCU and NSF – met with Minister with responsibility for Credit Unions Seán Fleming and officials from the Department of Finance today, Thursday 10th March. At the meeting the Minister outlined a list of proposals contained in his Review of the Credit Union Policy Framework.

The proposals were summarised under five key objectives;

  • Objective 1: Recognition of Role of Credit Unions
  • Objective 2: Supporting Investment in Collaboration
  • Objective 3: Supporting Governance
  • Objective 4: Improving Member Services
  • Objective 5: Transparency of Regulatory Engagement

Minister Fleming spoke about the importance of credit unions growing their loan books and proposed a number of measures to assist credit unions in this regard. In particular, he proposed bringing forward legislation to enable credit unions to invest more easily in Credit Union Service Organisations (CUSOs). This would allow credit unions to pool their resources in delivering new loan products to their members such as mortgages and small business loans.  They will also be enabled to establish Corporate Credit Unions to facilitate mechanisms such as a central liquidity system.

The Minister also proposed a number of measures to allow credit unions to introduce members to another credit union where the referring credit union was unable to provide a certain loan product or service. He also proposed legislative change to allow credit unions to share a larger loan between them.

In relation to Governance, Minister Fleming recognised the important role volunteers play within credit unions, and has proposed that this be included in legislation. Further proposals would reduce the work load on volunteer Directors and Board Oversight Committees in the future.

Also included in the measures outlined by the Minister were proposals aimed at making regulatory engagement with credit unions more transparent through the establishment of a Service Level Agreement (SLA) between credit unions and the Central Bank.

Responding to the Minister’s proposals, the four representative bodies welcomed the opportunities for lending for credit unions. However, there was general consensus that the proposals do not go far enough in addressing the key area of regulatory engagement. They recommend strengthened formalised structures that would include the four bodies, the Central Bank and the Department of Finance. This key infrastructure would serve to identify existing barriers to lending and prevent future impediments to progress and service to members and communities. The bodies believe that further engagement in this area is needed.

Feb 08 2022

CUDA Welcomes Government Announcement on Home Energy Upgrades

By News

Welcoming the announcement by Government today, Tuesday 8th February, in relation to Home Energy Upgrades,  Kevin Johnson, CUDA (Credit Union Development Association) said:

“This is a fantastic development for the homeowner and not ahead of time. The grants are designed to support “one stop shops” for homeowners, which is exactly what is needed. CUDA along with its partner Retrofit Energy Ireland (‘REIL’) were first to introduce this grant format to the retrofit market back in 2019, and the high demand from homeowners was immediately evident.

The grant, coupled with the access to finance, the savings that will be made, and the provision of retrofit experts all in one place takes the concern and reticence away from homeowners who are keen to make their home more energy efficient.

We are glad to see the Government are taking a long-term approach to this, with a commitment to fund the schemes over the next decade – this is something we have been campaigning for several years now. ”

Pro Energy Home Scheme was piloted by CUDA in 2019

“From dealing with members, credit unions have become increasingly conscious that many struggle to improve the energy rating of their home and successfully apply for the available grants. It became abundantly apparent that a simple end to end service model was badly needed. The ProEnergy Homes Scheme was piloted by CUDA in 2019, and rolled out on a limited basis during that summer. It was quickly oversubscribed. Demand from credit union members through the initial 25 participating credit unions generated over 1,100 enquiries from credit union members over a short space of time.

The initiative took all the “leg-work” away from the homeowner. All they had to do was fill out an application form, after which REIL will conduct an assessment on their property and present them with a report. As the trusted provider of financial services in communities throughout Ireland, credit unions are uniquely positioned to support the delivery of a one-stop-shop model for home energy retrofits. Credit unions have advanced tens of thousands of members with home improvement finance over the past year and increasingly, achieving a warmer and more efficient home is top of the agenda for our members. ”

Further information on the ProEnergy Homes Scheme can be found here

 

 

Jan 19 2022

Central Bank Consultation – Application of Minimum Competency Rules to Credit Unions

By News

The Central Bank of Ireland has today (19 January 2022) commenced a public consultation on the application of the Minimum Competency Code 2017 and the Minimum Competency Regulations 2017 to credit union core services.

Commenting on the consultation, Kevin Johnson CEO of CUDA (Credit Union Development Association), stated ‘Credit unions have fully embraced the process of business innovation as evidenced by the fact that two-thirds of credit union staff now hold CUA and/or QFA  (Credit Union Advisor, Qualified Financial Advisor).

Many people not familiar with the sector may be surprised by the level of change that has occurred across credit unions with increased digital access, a wider range of lending products including mortgages and small business loans right through to special services like the end-to-end home retrofit scheme which has proven so popular.

Credit unions are still the recognised as the most trusted brand in the country and this is a direct consequence of how they treat people – with compassion and understanding.

During 2021, CUDA’s own Credit Union Director Programme focused on supporting directors across the country to develop key skills to better understand today’s more complex banking world and to enable them to deliver the most appropriate products and services to their members.’

Dec 14 2021

Central Bank of Ireland’s Update on Financial Condition of the Credit Union Sector

By News

The Central Bank today (14 December) published its eighth edition of the Financial Conditions of Credit Unions Report. The report provides an update on the financial performance and position of credit unions, to inform credit unions and provide input for boards as they undertake their own strategic analysis and decision-making.

Commenting on the Central Bank of Ireland’s update on the financial condition of the Credit Union sector, Kevin Johnson CEO of CUDA (Credit Union Development Association), stated

“As seen in the report credit unions have the funds and the market reach, and we are delighted to see the breadth of services now available from many of them. The credit union movement could play a more active role, within their respective communities, in supporting housing association ownership, home ownership and retrofitting through sustainable and prudent lending, particularly as banks continue to reduce their presence in local towns and villages across the country. While credit unions have invested heavily in their digital capabilities in recent years to meet the convenience needs of many consumers, they have not abandoned those, of all ages, that prefer the face-to-face customer experience, whether it’s a simply transaction or a complex query.

The sector can only achieve its potential though continuing with their business model change, and this has to be enabled by an appropriate legislative and regulatory framework. Given the right structure, this could increase from current level of €5.25bn to €10.5bn.  We are constructively engaged in the Government Policy Review process and look forward to amended legislation that will enable all credit unions and their members prosper.”

Oct 19 2021

CXi Report – Credit Unions win for the 7th Year in a Row

By News

Following the announcement of Credit Unions winning for the 7th year in a row, Kevin Johnson, CEO of the Credit Union Development Association, commented…

‘As banks continue to reduce their presence in local towns and villages across the country, credit unions are winning both the hearts and heads of consumers who consistently appreciate and trust the credit union brand and are now moving their accounts and borrowing needs across in increasing numbers as banks branches close. Credit unions have been loyal to their communities for years and that loyalty is now paying off.

While credit unions have invested heavily in their digital capabilities in recent years to meet the convenience needs of many consumers, they have not abandoned those, of all ages, that prefer the face-to-face customer experience, whether it’s a simply transaction or a complex query.’